Like many startup owners, you may think your business cannot benefit from having a website or that a website is not within your budget. Or maybe you think because you don’t use a computer, neither do your potential customers. These are misconceptions. These are some benefits of having a business website.
“Don’t want to lose business? A website is a must.
Ease Of Access
Having a website makes it very easy for people to find you, read up about your company, what you do and answer a bunch of questions they have on your company. By having a website people will be able to find your company when they search for your company on a search engine like google, yahoo, bing etc
Websites are also available and accessible 24 hours a day, every day of the year. Because of this, your customers and potential customers can visit your site for support or information about new and upcoming products and services whenever it is convenient for them.
One of the most common questions we are asked at Newweblinks is “How much does a website cost?”
You know exactly how much your website is going to cost you and it’s ongoings – a brick and mortar store, on the other hand, is susceptible to many out of the ordinary occurrences which could blow out the costs such as leaving the lights on, theft, damage, extra staff etc.
A Website Makes It Possible To Target a Wider Market
By getting a website it makes it possible for anyone in the world to find your business. If you have a product that can be easily sold online you can dramatically increase your customer base by selling online. To read more about how to do this read my article Expand Customer Base By Selling Online.
By building a website you are giving your business the opportunity to tell consumers why they should trust you and the testimonials and facts to back up those opportunities.
Believe it or not, most people will search the internet for a product or service before the purchase to check the credibility first. When you provide good service or product, positive word-of-mouth about your business is likely to spread. Which in turn, delivers more repeat and new business.
Educate Your Customers
Your website can offer free advice about your products and services. This information can be delivered at any hour in a well thought out and consistent way.
Improve Customer Service
Information requests can be processed immediately via online forms and auto-responders automatically day or night.